![]() The piece was submitted to the medium: Experience/Activation within the entry type: Product/Service and the category: Guerrilla. 14K likes, 143 comments - BLACK CACTUS (blackcactusx) on Instagram: OREO built an asteroid-proof doomsday vault in Norway to store cookies and recipes in. The advertising agency is part of the agency network: Publicis and holding company: Publicis Groupe. The threat of asteroids striking the Earth and. Now, Oreo is joining the cast of snack foods that advertise to us while also reminding us of our own mortality amid a particuarly challening year amid a pandemic with an asteroid-proof doomsday vault in Norway.This 2020 Clio Awards Silver winning entry titled 'The OREO Doomsday Vault' was entered for Oreo by the community, Miami. Oreo has built an asteroid-proof doomsday vault in Norway and filled it with cookies and powdered milk. ![]() In fact, "#blockMrPeanut" went viral among critics. The Crop Trust provides most of the annual operating costs for the facility and has set aside an endowment fund to do so, while the Norwegian government. Why not do the same for OREO The brand has created an asteroid-proof compound, the Global OREO Vault, where it has safely tucked away the cookies recipe, a. 3, after news of a potential asteroid collision with the earth in November had been circulating for a while, Twitter user and cookie-lover. 1 / 3 682 163 163 comments Best Add a Comment TheMike412 1 mo. ago by AfraidVast3187 OREO Built an asteroid-proof doomsday vault in Norway to store cookies & recipes in case of apocalypse. ![]() Peanut funeral-slash-Superbowl commercial after Kobe Bryant's death and went on to expand the bizarre universe of the mascot, explaining that "when a nut like me completes its life cycle, our spirit moves to another shell." OREO Built an asteroid-proof doomsday vault in Norway to store cookies & recipes in case of apocalypse. Peanut before reincarnating him as Baby Nut, now known as Peanut Jr. The IHOP stunt worked, but it looked tiny in comparison to Planters' campaign, in which it killed off mascot Mr. After hearing the news, social media users have not been able to contain their excitement as they express their eagerness to try the new snack. "Literally everybody in the world now knows that IHOP is now selling burgers," IHOP's president, Darren Rebelez, told Business Insider at the time. In 2018, IHOP changed its name to IHOb: International House of burgers, dropping the pancake-centric name. Inspired by the Global Seed Vault in Svalbard, Norway, The Community ventured up to the Arctic Circle and built a real apocalypse-proof vault to safeguard. Today, even advertising campaigns that would have once seemed novel are passe. Oreo has built a vault to protect its cookies and recipes in the event of a major catastrophe. ![]() Inside the Global OREO Vault, cookies have been sorted into Emergency OREO Ration Packs, protected by durable casing and. In this media landscape, it's not surprising that Oreo commissioned a "doomsday" vault to preserve the iconic cookies in case of an asteroid. A few countries have built large doomsday vault holding seeds in order to re-plant the world, but let’s face it, that’s far from the most exciting task to wake up to after possibly surviving a catastrophic event. Pictures of delicious looking sandwiches aren't enough - brands have to start chicken sandwich wars, and carry the battles out on social media. The OREO vault was built in Svalbard, Norway, literally right down the street from the Global Seed Vault, in preparation for Asteroid. well it didnt, as predicted, but OREO couldnt take any chances. Call it a publicity stunt or call it pure genius, but there’s a doomsday vault in northern Norway that is made specifically to save the classic cookie, and its various recipes, in case of an apocalyptic event. &featureemblogo Food & Beverage 0 Hypes 10 Ambrose Leung Image. On November 2nd, the world as we knew it could have ended due to an asteroid. News Oreo Built a 'Doomsday' Vault to Protect Its Recipe and Cookies The Global Oreo Vault is just down the road from the famed Svaldbard Global Seed Vault in Norway. It often indicates a user profile.Īs the world grapples with a pandemic and speeds towards irreversible climate change, old advertising tactics don't work like they used to. Oreo Builds Doomsday Vault to Protect Its Famous Recipe Just down the road from the Svalbard Global Seed Vault. Account icon An icon in the shape of a person's head and shoulders.
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